Marketing Automation Software

Marketing Automation Software is a powerful tool for businesses looking to increase their efficiency and effectiveness in their marketing efforts. This software can help automate and streamline marketing tasks such as email campaigns, social media management, and lead generation. With features such as lead scoring, segmentation, and analytics, businesses can quickly identify and target the right customers to maximize their ROI. With Marketing Automation Software, businesses can easily manage their marketing campaigns, saving them time and money.

Best Marketing Automation Software in 2023.

The most important features for software from the Marketing Automation category
  • Automate repetitive tasks such as email campaigns, lead scoring, and segmentation
  • Create personalized customer experiences with automated workflows
  • Track customer engagement with detailed analytics and reporting
  • Segment customers based on behavior and preferences
  • Integrate with other marketing and sales tools
  • Automatically trigger emails based on customer behavior
  • Automate lead nurturing and scoring
  • Create custom emails and landing pages
  • Manage and segment contact lists
  • Monitor customer engagement with detailed analytics
90degree Team Task

90degree Team Task

Our score: 7.6

90degree Team Task is implemented to provide a comprehensive web based platform to manage different projects, track tasks, users, and offer a collaboration framework for employees....

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Acquia Marketing Cloud

Acquia Marketing Cloud

User satisfaction: 100%

Our score: 7.8

Acquia Marketing Cloud unifies content and customer data into one tool so organizations can deliver in-context, personalized experiences across channels and devices to drive engagement, conversions, and loyalty....

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Act-On

Act-On

Price from: $2

Our score: 8.2

The Act-On Integrated Marketing Platform is the foundation for successful marketing departments in organizations of all sizes....

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ActiveCampaign

ActiveCampaign

User satisfaction: 100%

Price from: $9

Our score: 9.2

ActiveCampaign helps growing businesses meaningfully connect and engage with their customers. Its Saas platform enables businesses to create optimized customer experiences by automating many behind the scenes processes and communicating with their customers across channels with personalized, intelli...

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ActiveDEMAND

ActiveDEMAND

User satisfaction: 100%

Our score: 9

The ActiveDEMAND integrated marketing platform is scalable and powerful. The call tracking does more than simply track calls, the small business marketer package has everything you need: email, landing pages, social and full dynamic content and the Marketing Agency Portal is designed specifically fo...

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ActiveTrail

ActiveTrail

User satisfaction: 100%

Our score: 8.8

ActiveTrail is a turnkey automated communications platform for email and SMS campaigns, offering a broad array of tools that can be utilized for effective online marketing. The software suite allows you to generate professional sign-up forms, newsletters, and landing pages, while also allowing you t...

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Act!

Act!

User satisfaction: 98%

Price from: $18

Our score: 7.8

Act! makes it easy for businesses to grow, delivering proven CRM and powerful Marketing Automation—the ultimate toolset. The Act! portfolio also includes Act! 365, purpose-built for Microsoft® Office 365 users looking for simple CRM with integrated email marketing. For over 30 years, Act! ...

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Allegrow

Allegrow

User satisfaction: 100%

Price from: $36

Our score: 9.6

Allegrow, is the #1 platform for inbox placement. We take your email outreach to a new level as you leverage our technology to optimise your sender reputation and inbox placement - Helping your emails reach the priority inbox, not the spam folder....

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Apifon

Apifon

Apifon is a technology company that develops business messaging services. Through Apifon platform businesses can grow their audience, create multichannel messaging campaigns, measure their performance and enable marketing automations to increase revenues and improve customer experience....

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Aritic PinPoint

Aritic PinPoint

Our score: 9.8

Aritic is an all-in-one marketing automation software platform for digital marketing team or SMBs. It helps to build relationship with leads, automate marketing campaigns and convert leads to paying customers easily....

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Bloomreach

Bloomreach

User satisfaction: 100%

Our score: 9.4

Exponea was acquired by Bloomreach in 2021. The Bloomreach digital experience platform connects deep customer data with deep product data, enabling brands to deliver incredible revenue-driving commerce experiences through personalized products and content across all digital touchpoints....

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Braze

Braze

Our score: 8.8

Braze (formerly Appboy) is built for today’s on-demand, always-connected customers. We replace decades-old databases and poorly integrated internal and external tools with live views of every customer, highly intuitive customer journey building, in-the-moment campaign optimization, and more....

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Bronto Marketing Platform

Bronto Marketing Platform

User satisfaction: 100%

Our score: 7.8

The Bronto Marketing Platform combines email, mobile and social messaging with drag-and-drop automation in one easy to use platform that allows you to design and execute personalized campaigns....

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BuyerGenomics

BuyerGenomics

Our score: 9.8

BuyerGenomics ("BG") Creates Profitable Customers. BG automates every steps necessary to drive higher marketing performance using machine learning with data ecommerce and omni-channel retailers already have. The system is so effective your results are guaranteed --there is zero risk of performance. ...

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CanopyDeploy

CanopyDeploy

Users are empowered to self-serve global omnichannel campaigns, tailored to the behaviour and preferences of each individual customer. Easily build campaigns and create fully connected customer experiences across channels on this single-view Marketing Automation Platform, which includes a simple dr...

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CAS genesisWorld

CAS genesisWorld

Our score: 7

CAS genesisWorld is the complete customer relationship management solution. It's so flexible that it can be tailored precisely to your needs and so powerful that you can get started straightaway – CAS genesisWorld can be seamlessly extended as your business expands. A range of smart modules and inte...

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Commence CRM

Commence CRM

User satisfaction: 100%

Our score: 8.2

Commence Corporation is a provider of Customer Relationship Management Software serving small to mid-size enterprises....

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ContactPigeon

ContactPigeon

User satisfaction: 95%

Our score: 9.8

ContactPigeon provide a platform that combines contact management, e-commerce analytics, campaign generator, automation smart-logic and reporting dashboard to allow eCommerce marketers of all sizes to automate and personalize customer experiences at massive scale across multiple channels - emails, w...

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Cordial

Cordial

Our score: 9.4

Cordial is a next-generation messaging platform built on real-time data. We help marketers leverage their data to create timely, personalized experiences for their customers across channels....

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Distribion

Distribion

User satisfaction: 100%

Our score: 7.4

Distribion is a leading provider of SaaS, cloud-based distributed marketing automation software. The DMP, Distribion's signature product, enables organizations to more efficiently manage and measure their distributed, multi-channel marketing strategies with a single integrated platform while optimiz...

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Drip

Drip

User satisfaction: 92%

Our score: 8.8

Drip is a marketing automation tool that allows user to craft every interaction with leads, trial users and customers like an artisan, send custom emails based on user behavior and automate marketing for a fraction of the price of the major players....

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Emarsys

Emarsys

User satisfaction: 100%

Our score: 8.6

Emarsys empowers digital marketing leaders and business owners with the only omnichannel customer engagement platform built to accelerate business outcomes. By rapidly aligning desired business results with proven omnichannel customer engagement strategies — crowdsourced from leading brands across y...

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emfluence Marketing Platform

emfluence Marketing Platform

Price from: $1

Our score: 8.4

The emfluence Marketing Platform offers a number of tools for marketing needs, such as email automation, social media scheduling, custom marketing emails, variable content blocks, landing pages, forms, survey builders, modals, and automated reports....

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EngageBay All-in-One Suite

EngageBay All-in-One Suite

User satisfaction: 100%

Price from: $8.99

Our score: 9.2

Simple All-in-One Marketing Software. With awesome software tools backed by a dedicated support team to make every part of your marketing more effective....

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eSputnik

eSputnik

Our score: 9.4

eSputnik is a web-based marketing automation service designed to allow users to manage cross-channel messaging campaigns via Email, SMS, Web Push, Viber and other instant messengers....

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eTrigue

eTrigue

User satisfaction: 100%

Our score: 8.6

eTrigue provides easy-to-use demand generation capabilities. Drive revenue more quickly....

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Pidgi.io

Pidgi.io

Price from: $299

Pidgi automatically analyzes your target accounts. Starting with only a company name, we complete the research and find your most valuable leads. From our key findings, sales teams have visibility into who at a prospecting account has an existing relationship with your company. By unlocking this ...

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FAQ Marketing Automation Software

Q: What is Marketing Automation Software?

A: Marketing Automation Software is a software solution that allows businesses to automate their marketing processes, such as email campaigns, social media posts, and other marketing activities. It helps to streamline and optimize marketing efforts, allowing businesses to reach more customers and increase their sales.

Q: What are the benefits of using Marketing Automation Software?

A: The main benefits of using Marketing Automation Software include increased efficiency and productivity, improved customer engagement, and better ROI. It can also help to reduce costs associated with manual marketing tasks, such as creating and sending emails, as well as tracking and reporting on the results of campaigns.

Q: How does Marketing Automation Software work?

A: Marketing Automation Software works by automating the processes involved in marketing, such as creating and sending emails, scheduling social media posts, and tracking and reporting on the results of campaigns. It also allows businesses to customize their campaigns and target specific audiences.