Hotjar Review

What is Hotjar?

Hotjar Review: The Ultimate User Research and Conversion Optimization Software

When it comes to understanding user behavior and optimizing conversions, finding the right software can be a daunting task. With numerous options available, it's essential to choose a tool that offers comprehensive features and delivers reliable results. After extensively testing various user research and conversion rate optimization software, we have come across an exceptional solution that stands out from the crowd - Hotjar.

Hotjar is a top-notch software that offers a wide range of features to help you gain deep insights into your website visitors' behavior. Whether you want to uncover user experience issues, analyze heatmaps, or track session replays, Hotjar has got you covered.

One of the standout features of Hotjar is its user-friendly interface, making it incredibly easy to navigate and understand. The attractive design and intuitive layout allow even beginners to quickly grasp the tool's functionalities and start leveraging its power.

Key Features of Hotjar

  • User Research Software: Hotjar provides a comprehensive set of tools for user research, enabling you to understand your users better and make data-driven decisions. With features like surveys, feedback polls, and user recruitment, you can gather valuable insights and optimize your website accordingly.
  • Session Replay Software: With Hotjar's session replay feature, you can watch recordings of your website visitors' interactions, allowing you to see exactly how they navigate through your site. This feature provides invaluable insights into potential user experience issues and helps you identify areas for improvement.
  • Heat Maps Software: Hotjar offers powerful heat mapping capabilities, allowing you to visualize user click patterns, scroll behavior, and mouse movement on your website. These heatmaps enable you to identify popular areas of interest, optimize the placement of elements, and make data-backed design decisions.
  • Conversion Rate Optimization Software: Hotjar's conversion rate optimization features help you understand and enhance your users' journey towards conversions. From funnel tracking to form analysis, Hotjar equips you with the tools to identify conversion barriers and optimize your conversion funnels for maximum results.


  1. Is Hotjar easy to install?
    Yes, Hotjar offers a straightforward installation process. It provides step-by-step guidance, ensuring that even non-technical users can seamlessly integrate Hotjar's tracking code into their website.
  2. Can Hotjar handle high website traffic?
    Absolutely! Hotjar is designed to handle websites of all sizes, including those with high traffic volumes. It utilizes robust servers and infrastructure to ensure reliable performance even during peak periods.
  3. What type of websites can benefit from Hotjar?
    Hotjar caters to a wide range of websites, including e-commerce stores, SaaS platforms, blogs, and corporate websites. No matter the industry or niche, if you want to optimize user experience and boost conversions, Hotjar is an excellent choice.
  4. Does Hotjar offer customer support?
    Yes, Hotjar provides exceptional customer support. Their responsive support team is ready to assist you with any questions or issues you may encounter while using the software.

In conclusion, Hotjar is an exceptional user research and conversion optimization software that provides a wealth of features to help you understand your users and improve your website's performance. With its user-friendly interface, powerful tools, and excellent customer support, Hotjar is undoubtedly a top choice for businesses looking to increase conversions and enhance user experience. Try Hotjar today and unlock the full potential of your website!

Overview of Hotjar

Seller :
HQ Location :
Valletta, Malta
Year founded :
Language supported :
Arabic German English French Italian Japanese Dutch Polish Spanish Swedish Turkish Russian Chinese
User satisfaction :
Devices Supported :
Windows Android iPhone/iPad Mac Web-based Linux
Deployment :
Cloud Hosted
Customer Types :
Small Business Large Enterprises Medium Business Freelancers
Pricing Model :
Monthly payment Annual Subscription Quote-based Free
Support :
Email Training Tickets

Overview of Hotjar Features

  • Feedback polls
  • User behavior visualization
  • Site drop-offs view
  • Incident reports
  • Multi-device support (desktop, smartphone, tablet)
  • Form analysis
  • Form and field engagement visualization
  • Tracking code
  • Sentiment monitoring
  • Visitor recordings
  • Submission stats
  • CSV or XLSX format for exported responses
  • NPS (Net Promoter Score)
  • Survey editor
  • IPs blocking
  • One script implementation
  • One-on-one testing
  • Heatmaps and Recordings sharing
  • Visitor targeting
  • Behavior logic
  • Instant visual feedback
  • Replay visitor sessions
  • User testing recruitment
  • Cross-device surveys
  • Support for over 40 languages
  • User actions view
  • Surveys
  • Multiple question types
  • Billing
  • Conversion funnels
  • Heatmaps
  • Time- or event-based questions
  • Customizable widgets
  • Recording filtering
  • Sites and organization settings


Pricing Plans






Per month

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