Demografy Review
What is Demografy?
Demografy is a privacy by design platform that uses AI to predict customer demographics from names. * Has full coverage of lists * Provides accuracy estimate before purchase * Can work with only first names or masked last names enabling privacy and GDPR-compliance Use cases: * Actionable analytics about your customers to get demographic insights * Appending missing demographic data to your records for customer segmentation and targeted marketing campaigns * Enhanced personalization knowing you customer better Unlike traditional solutions, you donât need to know and disclose your customer or prospect addresses, emails or other sensitive information. You can provide even masked last names keeping personal data in-house. This makes Demografy privacy by design and enables you to get 100% coverage of your audience since all you need to know is names.
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